In this book, Bonilla-Silva explores with systematic interview data the nature and components of post-civil rights racial ideology. Specifically, he documents the existence of a new suave and apparently non-racial racial ideology he labels color-blind racism. He suggests this ideology, anchored on the decontextualized, ahistorical, and abstract extension of liberalism to racial matters, has become the organizational matrix whites use to explain and account for racia… More >>


This book is well horrible for what is claims to be trying to do. It was req. reading for my sociology class and let me just say, i have never hated reading so much before. Bonilla-Silva while presenting a intresting and no doubt helpfull view of racism in modern America, he is one sided and his claims are hypocritical to no end. By the end of the book i felt like i had read 182 pages of “all white people are racist becasue they want the benifits.” There is no counter arguements and his sources are rather unconvincing since they are nothing more then like minded authors.
Rating: 1 / 5
Bonilla-Silva, although he brings up good points (the fact that color-blind racism is the dominant ideology) his arguments are one sided. For example: he believes that blacks who claim that they didn’t get a job because of their color are justified and valid. However, when whites claim that they didn’t get a job because of a minority (as a result of affirmative action), that whites use this storyline so that they never have to believe that they weren’t qualified for a job or promotion. Also, Bonilla-Silva states that if a white person were more qualified than a minority and still lost the job over a minority, he suggests that perhaps the white applicant didn’t interview well, but doesn’t make the same excuses for the black applicant. Basically he’s saying that if a black person doesn’t get a job then it’s because of discrimination no matter what. Bonilla-Silva is completely one-sided.
He completely rebukes reverse discrimination. His studies which are supposed to prove his theories are also weak. He interviewed many whites about their views on blacks but he only interviewed a handful of blacks about their views on whites. I would have felt better about the book if he admitted to being as racist as he claims that whites are.
Rating: 1 / 5
New book, for a reasonable price. Book was in perfect condition–brand new!! Only complaint was that it took a while to arrive, but I was very satisfied when it finally came.
Rating: 5 / 5
This book is pure garbage. The author wants to turn “racism” into a shaming word which can only be used against his political opponents. I cannot think of a better example of contemporary pseudoscholarship.
Rating: 1 / 5
The book is in great condition as if I went in the store and bought it myself. The delivery was also prompt. I was very pleased with the service.
Rating: 5 / 5