The most comprehensive book on the market, SIGHT SOUND MOTION: APPLIED MEDIA AESTHETICS describes the major aesthetic image elements–light and color, space, time-motion, and sound–and how they are used in television and film. Zettl’s comprehensive coverage of aesthetic theory and how that theory can be successfully applied place this text in a class by itself. The Sixth Edition is richly illustrated with visuals that often draw on traditional art forms, such as pa… More >>
Sight, Sound, Motion: Applied Media Aesthetics

The book is totally new and under very good condition, and the dilievery time is much earlier than i expected.
Rating: 5 / 5
I am so appriciate amazon for offering good price and good quality book to student.
Rating: 5 / 5
Comprehensive guide to Media aesthetics.
References and examples could be updated, but overall covers every aspect of media aesthetics and production.
Rating: 5 / 5
This text thoroughly explains the intricacies of applied media asthetics in a concise and completely accessible way. It is a well organizied text that ehances its presentation through the use of many illustrations. I believe that this is the best text on the subject and that it has been since its first edtion.
Rating: 5 / 5
I was an Army broadcaster for nearly thirty years, commanding major audio-visual activities and the largest radio-television network in the Defense Department, located in central Europe. In these assignments, all of Dr. Zettl’s texts were used as our training gold standard. When I managed the Army “audiovisual school”, the Soldiers Manual and other texts for television production were written with his principles, theories, and practices in mind. As an educator pioneering a film and TV school in a large college, all my TV courses in production were Zettl-based. I found that many leading industry executives (who’s who among top networks) began their early education – as I did – in colleges that used the Zettl TV Production Handbook. In TV hands-on assignments, I continue to use his lighting templates and theories. I admonished my students to never cash-in his texts at the end of the course, but to keep them as references.
I have the essential text series: Video Basics, TV Production Handbook, and most especially, Sight, Sound & Motion. The best DVD on the subject ever produced is his own Zettl TV Lab 3.0.
I can’t imagine any professional without the “Bibles” of visual information and TV production. All are well worth the price if you are career-minded, or a current industry member but learned your trade “on-the-job”. The texts will not only provide context, but with details and information to help you throughout your career.
Rating: 5 / 5